Emma (pseudonym), a pet owner in California, USA, has long owned two adult Ragdoll cats and regularly searches for high-quality pet supplies on social media platforms such as Instagram and Facebook. While browsing pet home decor, Emma came across a short video of our handmade straw-woven cat bed. The natural reed weave texture, the breathable and rounded shape, and its perfect match for a rustic home décor instantly caught her attention—this was exactly the "safe, eco-friendly, and aesthetically pleasing" cat bed she had been looking for.
With interest in mind, Emma visited our official website via video, focusing on our existing cat bed product line and carefully reviewing product specifications and material descriptions (natural reed grass).
Based on the information on our website, Emma contacted us via WhatsApp. We answered her questions one by one with a combination of text and images, and also sent her photos of the product in actual use, completely allaying her concerns.
After a 15-minute online conversation, Emma decided to choose a natural, handmade straw cat bed with a dark-colored, washable futon mat, and confirmed the unit price, cross-border logistics costs, and estimated delivery time. Emma then completed payment through the PayPal payment channel integrated into the official website. The system automatically generated an order confirmation email, including the order number, after-sales contact information, and other key information.
Upon order confirmation, we immediately arranged for our warehouse department to pick the order—strictly adhering to export product quality inspection standards, we conducted a second check on the selected straw cat bed: ensuring the basket was firmly woven without looseness, the edges were smoothly polished without burrs, and the anti-slip rubber pad on the bottom was evenly attached; we also randomly inspected the futon mat to ensure the zippers were smooth, the cover was flawless, and the filling was evenly distributed and full. After passing quality inspection, the packing process began immediately.
Given the fragile nature of straw products, we customized multi-layered protective packaging: 1. Inner layer protection: The straw cat bed is fully wrapped in bubble wrap, and the futon mat is individually vacuum-compressed (reducing volume and facilitating transportation); 2. Middle layer cushioning: Pearl cotton is used to fill the gaps in the cardboard box to prevent the product from shaking and colliding during transportation; 3. Outer layer reinforcement: A 5-layer thickened corrugated cardboard box is used, with English labels such as "Fragile," "Handle with Care," and "Keep Dry" affixed to the outside; 4. Customs clearance support: The box includes a complete set of customs clearance documents, such as a commercial invoice, packing list, certificate of origin, and copies of product safety certifications, to ensure smooth customs clearance.
After packaging, we immediately coordinated with the logistics company, completed the outbound pickup on the same day, and synchronized the logistics tracking number to Emma's order system and email. Ultimately, the product was successfully delivered from our Chinese warehouse to Emma's home in California, USA, exceeding her expectations in terms of delivery time.
IV. Word-of-mouth marketing + business expansion: from individual customers to bulk orders
After receiving the product, Emma immediately gave us feedback, sharing her unboxing experience: "The handwoven straw cat bed arrived earlier than expected! The material is natural and odorless, and the cushion is super soft and easy to wash. It fits my cottage-style home perfectly. Highly recommend this Chinese pet product brand!" Emma then shared our product with her friends, and several pet lovers left messages on our official website inquiring about purchasing links. Even more surprisingly, a pet supply store in the United States contacted us, expressing a need for bulk purchases. After communication, both parties reached a cooperation agreement, wanting to initially purchase 50 pieces (covering 3 sizes) for offline display and sales.
Your needs that we make, your voice that we listen to, to weave your beauty.